The following are three of the most lucrative entry-level careers for individuals who've been educated to connect with others effectively by earning a bachelor's degree in communications. Technical sales representatives, sometimes called wholesale or manufacturing sales representatives, typically sell high-end products to businesses, organizations, and government agencies. To better understand their customers' needs and sell the most appropriate products, they develop an in-depth knowledge of the technical aspects of the industry they work within.
Responsibilities include identifying and building relationships with customers, demonstrating how their products meet customers' needs, negotiating prices, and providing ongoing customer service. Most film and video editors work in the television, motion picture, and video entertainment industry, either as full-time employees or independent contractors. They use sophisticated computer equipment to edit together all of the recorded images for a project into a cohesive story.
Editing requires a great deal of collaboration with others responsible for shooting the footage, writing the script, and creating the music, visual effects, graphics, and sound effects. Public relations specialists—called press secretaries when they work for a government official or agency—manage all aspects of an individual's or organization's communication with media representatives, consumers, investors, constituents, and other members of the public.
Activities can include writing press releases, preparing and presenting speeches, developing promotional campaigns, and engaging in social media. Looked at from a broader perspective, the role involves creating a desired image and shaping public opinion. What kind of job can you get with a communications degree?
Communications majors develop a broad skill set that is applicable to a wide range of jobs in many sectors, such as marketing, entertainment, business, public relations, sales, and more. Some specific job titles are marketing managers, public relations specialists, human resources professionals, and producers and directors. Since communications is a broad discipline, graduates are prepared for an array of careers in the media, marketing, sales, business, or government.
Those in executive or management positions tend to earn the highest salaries. It's important to note that salaries can vary by your location, with urban areas typically offering higher wages to workers.
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Take our salary survey to see what you should be earning. Get a Demo Price a Job. Get a Demo My Account. What are you worth? Law — The foundation of law involves establishing meaning and persuading others through language.
Law professionals are, at their core, superb communicators. Healthcare — Communication is essential for professionals in the healthcare field. Communications Editors — Communications editors review marketing material, articles, and ad copy; detect errors in spelling, punctuation, grammar, and syntax; and ensure copy conforms to style guidelines and editorial policy.
Job responsibilities include establishing relationships with members of the media and identifying key messages to partners and investors. Communications directors also oversee the production of internal and external materials.
These professionals are also often responsible for corporate, marketing, and employee communications, as well as crisis management issues. Media Relations Managers — Media relations managers research, write, edit, and coordinate a variety of corporate and marketing communications materials. Job responsibilities for these communications professionals include writing press releases, facts sheets, speeches, marketing material, newsletters, and employee communications.
Public Relations Account Coordinators — Public relations account coordinators provide support for the account services team. Responsibilities include writing and proofreading promotional materials, conducting research, and assisting with media outreach efforts. Brand Managers — Brand managers develop and implement the brand strategy of a product or service as to position products and services in the marketplace.
These professionals also plan and execute brand marketing and advertising programs as to raise brand awareness and value. Job responsibilities include new business development, marketing communications, advertising, and public relations.
Their job duties include overseeing event budgets, timelines, and logistics and creating event marketing plans. Market Researchers — Market researchers determine the demand for new and existing products and services. Their job duties include gathering and analyzing data on competitor activities, analyzing, customer demographics and preferences, and forecasting consumer and industry trends.
Product Managers — Product managers develop strategies to ensure the success of the product or service lifecycle. Practice writing marketing plans for companies you might want to work for.
This is sometimes a part of the interview process for higher-level positions. Some marketing and advertising managers start out as entry-level sales representatives or PR specialists to gain experience. Prepare for a career in marketing analytics with the Facebook Marketing Analytics Professional Certificate.
Develop practical technical skills, no matter your level of experience, as you learn at your own pace. The human resources HR department at an organization oversees many elements of the employee lifecycle. Human resource specialists are there to support employees and maintain company morale.
Consider courses in psychology and human resource management to develop your skills. The writing skills you gain through your communications degree can open up opportunities for jobs in journalism, technical writing, book authoring, or publishing. Develop your writing and editing skills by working for your school newspaper or participating in online writing communities.
The main focus of the media sector is to communicate, whether for educational or entertainment purposes. Roles in traditional media are varied and include jobs in television, film, and radio. Tips for getting the job: The world of media tends to be competitive. A lot of work goes into the success of an event, including detailed planning, effective promotion, and efficient communication with speakers and attendees.
Meeting and event planners might work onsite for hotels or convention centers or for particular organizations or event planning firms. Boost your resume with a certification that demonstrates your expertise. The ability to craft and deliver a persuasive message is often critical to success in politics. In addition to polishing your communications skills, get a jump start by volunteering for a local political campaign or lobbying organization.
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